Bolingbrook, IL (AP) - Worldwide hamburger giant McDonald's Corporation, in reviving the revered, unique, and flavorful McRib sandwich for a limited time only, announced that the sandwich has, in fact, missed its consumers.
"For lack of a better way to say this, the McRib simply missed being eaten," stated Jack Dortle, spokesman for McDonald's. The ad campaign, then, champions this re-connect by allowing the sandwich to sing, "Did you miss me?" Later in the ad, the sandwich warmly proclaims, "I missed you, too."
The McRib has always been a love-hate sandwich for the chain since its introduction in 1979. The idea of making the patty appear to contain bones, or ribs, put many off at the outset, a design flaw from which the sandwich could never recover. However, McRib lovers liked the rugged texture that seemed to hold the sauce better than any alternative might. "The pickles stayed put, too," Dortle added. "No sliding around here."
McDonald's won't say how long the McRib will stick around for this promotional tour, but industry observers say it is more and more likely to become a permanent part of the menu in this country.
'Onion' Rips Off Two-Bit Onion Wannabee Site
Charlotte, NC (AP) - The world-famous satire and fake news leader, TheOnion.com, recently lowered their profile just long enough to rip off a series of news articles from a two-bit, low class, no threat, Onion-inspired website.
Drones Commanded By Pre-Pubescent Gamers?
Manassas, VA (Reuters) - During the month of August 2002, Purple Hurricane Media held a contest to find the best fighter pilot of their smash video game, Death Drone. Five finalists survived the 2-week "boot camp" and emerged as the cream of the crop.